Building on a Strong Executive Visibility Foundation

John DeVincent already has a solid foundation in place.
WorthLift’s Growth Plan is helping him build on that work sharpening his positioning, strengthening his content direction, and growing his visibility as President & Co-Founder of Krutch Software.
Human-Led Strategy

Real strategy from experienced people, not generic automation.

Approval-First Publishing

You review it. You approve it. Then it goes live.

Confidential By Default

Your privacy, reputation, and professional identity come first.

Measurable Outcomes

Clear progress, useful insights, and visibility you can actually track.

Human-Led Strategy

Real strategy from experienced people, not generic automation.

Approval-First Publishing

You review it. You approve it. Then it goes live.

Confidential By Default

Your privacy, reputation, and professional identity come first.

Measurable Outcomes

Clear progress, useful insights, and visibility you can actually track.

Project Overview

John DeVincent is President & Co-Founder of Krutch Software.

WorthLift’s earlier work with John focused on creating a stronger visibility foundation through clearer positioning, LinkedIn improvements, and practical content direction.

The Growth Plan takes that foundation further.

The focus now is on creating a more consistent executive presence, strengthening John’s content direction, and making the connection between his leadership profile and Krutch Software clearer.

Krutch is building around a prescriptive AI approach for predictable revenue, which gives John a relevant business story to build his executive visibility around.

Role

President & Co-Founder

region

Not Provided

Engagement

Growth Visibility Plan

VISIBILITY SCORE

Baseline Score Pending

Our Strategic Approach

John is not starting from scratch. The first stage helped create more clarity around his positioning, LinkedIn presence, and content direction. Now, the focus is on building a more consistent executive presence – one that makes it easier for people to understand John’s role, perspective, and connection to the company he is helping grow.

The Challenge
  • Move from profile improvements to a more consistent executive presence.
  • Build a clearer and more regular content direction on LinkedIn.
  • Strengthen the connection between John’s personal visibility and his leadership role at Krutch Software.
  • Extend his visibility beyond first impressions into content, search, and thought leadership.
What WorthLift Will Do
  • Strengthen John’s executive positioning and leadership story.
  • Build a clearer ongoing direction for LinkedIn and executive content.
  • Develop search-aware content to support stronger discoverability.
  • Connect his personal visibility more closely with his role at Krutch Software.
Strategic Outcome
  • Clearer and more consistent executive positioning.
  • A stronger ongoing LinkedIn and content direction.
  • A clearer connection between John’s leadership profile and Krutch Software.
  • Broader visibility across content, search, and thought leadership.
Before - After Visibility

REPORT

Executive Visibility Score

Low Visibility
77 /100

Responsible AI and Enterprise Transformation Executive

A quick snapshot across the signals decision-makers increasingly see before the first conversation.

LinkedIn
75
Google Search
85
Owned Web
70
Press & Media
88
Thought Leadership
72
AI / Entity Readiness
62

REPORT

Executive Visibility Score

Strong Visibility
82 /100

Responsible AI and Enterprise Transformation Executive

A quick snapshot across the signals decision-makers increasingly see before the first conversation.

LinkedIn Presence
76
Google Visibility
45
Thought Leadership
55
Executive Positioning
71
AI Visibility
52
+51 point improvement

Across key visibility and authority metrics.

Social proof
Real People. Real Outcomes.

Every leader has a different story, goal, and reputation to protect.
Our approach is built around the individual, helping executives turn their experience into stronger visibility, credibility, and influence.

Qutote

WorthLift helped me present my experience in a clearer and more professional way. The process was simple, thoughtful, and easy to work through.

Indeerjet Rai

Inderjit RaiCEO
Laxhar Evidence Labs

Qutote

WorthLift took the time to understand my background and helped shape a stronger, more authentic professional presence.

Chet Seely

Chet SeelyVP / Sr. Director, Data
Analytics & AI 

Qutote

I liked that WorthLift focused on my real story rather than trying to make it sound overly polished. The result feels genuine and much more consistent.

Laurence Watkins

Laurence WatkinsGuinness Book of World Records

Qutote

Working with WorthLift was straightforward and well organised. They understood my experience and helped present it in a way that feels natural and credible.

John DeVincent

John DeVincent Co-Founder 
Krutch Software

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